A lot of people have
preached and continue to preach the message of self employment and
setting up something no matter how small.
It is very glaring that
unemployment is the no1 problem of youths in this country. Many are
lying idle after years of graduation due to lack of jobs.
Some
people have heed this advice and are doing business, while others
continue to give various excuses why they cannot seem to venture into
the world of business. Some of these excuses are voiced out, while
others are hidden in subconscious of people.
My aim is to expose these excuses and myths, and tell you why they are not enough to stop anybody who truly wants to start.
1.
I don't have capital to start: I think this is the greatest and most
common excuse graduates give for not being self employed. But the
problem is that most of them want to start big. They want to have about
half a million before they start. The truth is you can start with
anything you have, anything! Even N2000 can buy a bag of purewater,
iceblock and transport you to a busy location where u can sell. Some
graduates have much more than that, some have people who are ready to
help them with money but prefer to wait for that big break which will
never come.
2. Overbloated Ego: Most graduates will not say it
but I think this is one of the greatest hindrances to starting a
business. How can I a graduate be selling purewater and gala? How can I
be cleaning people's house? How can I be washing clothes for my mate?
All
this is a result of ego and pride. If you cannot humble yourself, then
forget about doing business. Even if you start big, you will still serve
customers.
3. What will people say? People will always talk. If
you decide to be lazy they will talk, if you start small they will still
talk. The best is to forget about peoples gossip and do what must be
done. I run a home cleaning business and I serve many clients, some of
them my mates. I need their money so I can't afford to listen to what
people say. The funny thing is when you succeed they will say ur using
Juju.
4. Will I succeed? Well, the only answer to this is "I
don't know". In business, you can never be 100% sure if you will
succeed. The most important thing is to START. Once you're sure that
people need your product or service, start. If you wait your mind will
start giving you excuses.
5. I want to start Big: I always advice
people to start SMALL but dream BIG. Every business you know started
small. Talk of Dangote, Jumia, Nairaland etc. Don't wait until you have a
million naira. Once u can buy materials and move around, start. It is
not compulsory to have an office or shop, it can come later.
6. I
have a job: A person can run a business even when he's working on a
job. You don't have to resign. There are many businesses one can run
that doesn't require physical presence all the time. You can employ
someone to represent you.
7. I'm waiting for the perfect time:
There will never be a perfect time. Quit procrastination and start NOW.
Do that research, meet that person, buy those materials, just start.
8.
I want a fresh business idea: Nothing is new under the sun. There is
always someone doing what you're doing. The key is to try and stand out
from the crowd. Be different and people will patronise you.
9.
I'm not qualified: Unless your business requires a special skill,
there's nothing to worry about qualification. Most big names today had
only basic education (Dangote)when they started their business. Some
dropped out of school (Nairaland) while some started as students
(Jobberman).
What excuses are hindering you from starting your business? Please share them let's talk about them.
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